All work

04WebConcept / Demo

Forma

An online showroom where every piece has room to breathe.

Discipline
Web
Platform
E-commerce website · CMS
Year
2026
Status
Concept / Demo
Forma concept: the product page of a lounge chair on desktop and on a phone

Overview

A concept e-commerce site for a furniture studio: editorial storytelling, configurable products and a checkout that stays out of the way.

The task

Premium furniture is bought slowly and with doubts about materials, sizes and delivery. The task was to give people the confidence of a showroom visit — online.

Approach

We combined editorial layouts with practical tools: a material configurator, exact dimensions shown in context and honest delivery times right on the product page.

What we designed

  1. 01Product configurator with real-time material and colour previews
  2. 02Editorial collections managed from a headless CMS
  3. 03Room-fit checker that compares dimensions with the visitor’s space
  4. 04Fast, accessible checkout with clear delivery estimates

Stack

  • Next.js
  • TypeScript
  • Headless CMS
  • WebGL
  • Payments API